When an emergency happens, the first three days can make all the difference.
Most people never expect a disaster to affect them. A major storm, earthquake, wildfire, power outage, flood, or other emergency can change everyday life within minutes. Roads can become inaccessible, stores can close, power can go out, and emergency services may be stretched beyond their limits.
In those moments, preparation becomes your greatest resource.
The first 72 hours after a disaster are often considered the most critical because this is the period when families may need to rely on their own supplies while waiting for assistance.
Being prepared does not mean expecting the worst.
It means protecting the people you care about.